Marketing Communications
Downtown Milwaukee Campus
This page was last updated in October 2006.
Curriculum effective 2007-2008.
|
COURSES |
|
Credits |
|
|
MKTG-102 |
Marketing Principles |
3 |
|
|
OR |
MKTG-103 Fundamentals of Marketing |
|
|
|
MKTG-125 |
Advertising ‡ |
3 |
|
|
MKTG-129 |
Advertising Copywriting ‡ |
3 |
|
|
MKTG-130 |
Media Planning ‡ |
3 |
|
|
MKTG-134 |
Integrated Marketing Communications ‡ |
3 |
|
|
MKTG-173 |
Marketing Research ‡ |
3 |
|
TOTAL CREDITS: 18
‡ Prerequisite Required
For specific course descriptions, visit MATC Course Descriptions.
For times and locations of classes, visit INFOnline.
|
